Buy Nothing Day (BND) is annually celebrated on the Friday after Thanksgiving and it is a day of protest against consumerism. In some locations, it is celebrated on the last Saturday of every November. When was the last time you went for shopping and came back without buying anything? In this modern world, is it possible to buy nothing for 24 hours? Supporters of Buy Nothing Day think it is possible, but there is no doubt that going back home without buying anything for an entire day is a challenge in today’s world.
“Credit buying is much like being drunk. The buzz happens immediately and gives you a lift…. The hangover comes the day after” – Joyce Brothers.
History of Buy Nothing Day
Artist Ted Dave founded Buy Nothing Day in Vancouver, Canada and later it was promoted by Adbusters magazine based in Canada. The 1st Buy Nothing Day was observed in Canada in September 1992, as a day for society to inspect the problem of over-consumption. In the year 1997, this day was moved to the Friday after U.S. Thanksgiving, also infamously known as Black Friday which is one among ten busiest shopping days in the United States. In the year 2000, few advertisements by Adbusters promoting this day were refused advertising time by nearly all important television networks except for CNN. After a short period, campaigns began appearing in the United States, Israel, New Zealand, the United Kingdom, Japan, Germany, Norway, the Netherlands, Sweden, Austria, and France. Now about 65 nations participate in it. Buy Nothing Day got mixed reviews from the people, some argue that this day can be the beginning of a life-changing lifestyle dedication, but few others say that this day is meaningless and as supporters only buy more the following day. In 2009, a group of participants not only avoided shopping, but they kept all of their electric appliances off during the whole day, they stopped themselves from not travelling anywhere by car, and they didn’t use their mobile phones.
Other Celebrations on November 29
November 29 is also celebrated as
- National Flossing Day
- National Maize Day
- International Systems Engineer Day
- National Square Dance Day
- Electronic Greeting Card Day
- International Day of Solidarity with the Palestinian People
How to Celebrate Buy Nothing Day
On Buy Nothing Day you can do many things to express your objection to our consumer-based culture. You can only stay at home with your friends and family members instead of going shopping, or you can participate in various campaigns and events organised on the day to draw attention to the problem of over-consumption like Zombie walk, Whirl-mart etc. Also, post pictures and share your thoughts about the day with others on social media by using the hashtag #BuyNothingDay.